Identity Design

A Partnership for a ConnectedMN

In collaboration with Best Buy and the Office of Governor Tim Walz, we were excited to create an identity system to promote Connected MN, an organization established to provide tools and technology to underserved communities.

We felt a deep sense of pride in having an opportunity to use our creative experience to contribute to and support the youth in our state.

Deliverables

  • Logo & identity

  • Illustration

  • Typography

  • Brand style guide

  • Application of visual elements

Partnership for a Connected MN was created by philanthropic and business leaders, in collaboration with Governor Tim Walz, in the wake of COVID-19 to ensure students from high-need and underserved communities have the tools and support they need to participate in digital learning and digital life

Looking for more?

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Two people holding Caribou Coffee Holiday cups, one cold cup, one hot. The cups say "Brrrum Pum Pum Yum" and "Sleigh All Day" as part of a pattern.

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Ready to start a project or have questions about where to even begin? We’d love to hear about you and your big ideas.

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